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Generating Traffic

Targeted traffic driven to a persuasive website will result in increased levels of enquiries and an increase in sales.

The quantity of traffic to your website is not everything. Would you rather have 100,000 visitors per day which resulted in 5 enquiries? Or 100 visitors per day which resulted in 10 enquiries?

Granted in the second example you have reached less people, but the real value of Internet marketing is being able to target the right people at the right time rather than blasting out the message and hope it hits the right people.

The most major source that we use to generate traffic to your website is a search engines such as Google, Yahoo or MSN.

When we generate traffic to a website we have to make sure we reach the right kind of people to maximise the number of enquiries and sales for you. Not only that but we need to drive those visitors to a specific part of your website that deals with what they are looking for.

We're sure this has happend to you when using the Internet yourself, but often a person will search for something like 'wool socks' and will end up on a website that sold everything from wool jumpers to wool blankets and wool socks. That might not be so bad, but its when the page you find yourself on still means you have to click around the site to find the wool socks you searched for in the first place.

This kind of thing has a negative affect on the relationship between the number of website visitors you get and the number of sales or enquiries you get.

This scenario applies to your business as well, whether you sell wool socks or are a firm of solicitors. When your potential customers are looking for information they want it in the minimum number of clicks possible and we take this into account when putting together a strategy to generate traffic to your website.

When targeted traffic is generated to a persuasive website the results are even better.

So contact us today for a consultation to see how we can help you increase sales by generating targeted traffic to your website.

Featured Client

Worldwide Food Machinery



By the time Worldwide Food Machinery came to WSI, the way their old website portrayed the company completely misrepresented them.

We consulted with Worldwide Food Machinery and identified that having a live stock list on their website that they could update daily and generating targeted traffic to that stock list would greatly increase the exposure to potential buyers and reduce the burden on their admin staff.